Samsung Event in New York

Samsung Event in New York

Samsung Event in New York

Photos by Alex 

Hey guys, Happy Friday! I’m extra excited for this weekend because I’m off to Toronto in a couple of hours with Tommy. It will be my first time in Canada so I can’t wait! Just before I start to get ready to go to the airport, I wanted to tell you all about a really cool event hosted by Samsung that I went to here in New York last night. You’ll already have seen a sneak peek if you follow my Instagram Stories (@retroflame) or Snapchat (@retroflame1).

Samsung Event in New York

Samsung Event in New York

Samsung Event in New York

Samsung Event in New York

Samsung Event in New York

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Samsung just launched a brand new TV called ‘The Frame‘ (it just became available last Sunday) and I don’t think I’ve ever seen a piece of technology that has been more in line with my aesthetic! Whats different about it? It’s a TV that has it’s own built in art library – so, when it’s not in use, it simply looks like a piece of art on the wall. Such a genius product! I, for one, know that I put off buying my TV for so long because I was afraid of how it would look in my living room amidst all of the white/blush pink so this to me sounds perfect. The Frame is in collaboration with, Yves Béhar, and features more than 100 art pieces in 10 different categories including landscape, architecture, wildlife, action, drawing & more. It also has a really slim design and a no gap wall-mount which allows it to flush up against the wall seamlessly – just like a framed piece of art. It’s also customizable with different bezels (like black, white, light wood, dark wood) so anyone has the ability to have it fit in with their home décor. It’s such a game- changer and I haven’t even got to the best part yet… It features a new invisible connection cable to manage unsightly cords & clutter with a refined single cord system. If you remember back to when I was decorating my living room I had a tricky time with the cords, so this will make my life so much easier!







I absolutely loved being able to see everything at last night’s ‘transFORM’ event. Yves Béhar brought together three of the most exciting artists from around the world & their goal was to create an experience that breaks down the wall between art and viewer. This new TV has 110% been added to my wishlist!

If you too want more information about The Frame, just click HERE & let me know what you think. How would this fit in with your home?

Hope you all have a great weekend!
Erika x

*Huge thank you to Samsung for sponsoring this post.



  1. Fiona

    23 June

    Absolute house goals there. Love the tv!! Just came on to read about it after seeing the snaps!!

  2. Nicole

    30 June

    You look so amazing and sophisticated

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