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Refinery29 Internship Diary

Refinery29 Internship Diary

Refinery29

Clockwise: Typical outfit // My Desk // Cupcake from an Office Party // Quick outfit close-up while running an errand

I’m so excited to finally give you an insight into my Summer internship with Refinery29. I’ve been working with Refinery29 for nearly 6 weeks now (where has the time gone?) and I can’t even begin to explain how much I’ve learned in such a short space of time. If you’ve been following my blog since the beginning, you’ll know that I’ve done A LOT of internships at this stage -in PR, Styling, Marketing, Events and Fashion Week Production -but I must admit that this is the internship where I am learning very quickly. Just a few days before I started, the company moved into a brand new (& amazing) office downtown -so I knew from the very first minute I stepped into the office that I was going to love it! All the different departments sit together and I even have my very own desk and laptop. I’m working with the Brand Integration team and so I’m involved in the casting and production of all the collaborations with bloggers, Dj’s, Stylists, Store Owners, Musicians, etc. that you see on the site every day. As a blogger myself, I find it so interesting to see what the big brands we collaborate with are looking for and what I’ve been learning really is so invaluable to me. It’s also my first time working in a proper office with so many employees -so that’s been another learning experience which will undoubtedly benefit me in the future.

I’d be lying to you if I said it has been really easy, but like anything that’s worth doing -it has involved a lot of hard work! It’s an internship where they really make you dive into the work from the very start (which I love) and of course, includes the odd few errands where I’m running around the city (more often than not) getting lost. But overall, it has been amazing and I absolutely loved how they give me actual responsibility and allow me to be involved directly in the current projects they are working on. Here are a few examples of what I’ve been upto:

1. Refinery29 NYC ’30 Under 30′ Party

Refinery29

Refinery29

Refinery29 have run a whole feature which highlights 30 professionals under 30 who are doing extremely well in their industry and I had the opportunity to work at the NYC event. I was involved in the preapration and set-up of the event and along with 2 other interns, I worked on the door of the event which was very fun as I had the opportunity to meet all kinds of very cool people. I even got talking to one girl, who I now will be doing some freelance PR work for (more on that later) so it really was an interesting evening! See all the pictures HERE.

2. #R29BeachHouse

Refinery29

The girls I work with!

Refinery29

Something I’ve been working on from the very first day is ‘The Refinery29 Beach House’. Refinery29 joined the estimable ranks of just about every New York-based celeb and style setter of note and landed themselves their very own Hamptons’ perch for the season. With Sunglass Hut, Malibu Island Spiced Rum, and Olay Fresh Effects as their roomies in this summer escape, the Refinery29 Beach House will host a rotating roster of fabulous influencers and VIPs, events, and drinks aplenty in Montauk all throughout July. Here are some pics from the first weekend at the house. It has been a very busy project but has been really interesting to work on. I’ve been involved in helping to organise talent and also the overall production of the event.

3. Armani Exchange #DRESSEDFOR Instagram Competition

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If you follow me on Instagram (@retroflame) you’ll know that it’s my favourite app, so when I was given this Instagram project to work on, I was very excited. A|X Armani Exchange ran a competition where users had to post a picture of their style and include the hashtag #DRESSEDFOR to be in with a chance of winning a $500 A|X Armani Exhange gift voucher (so amazing). My task then was to choose 10 finalists, out of the 1000’s of entries. It took me a few hours to sort through all the entries and to decide on the most stylist -but it was so rewarding to see the final result posted HERE on the website.

4. Other Smaller Projects

Along with all the bigger projects, I also work on a lot of smaller jobs too. One of these projects is to compile powerpoint presentations for clients, which is one of the jobs I actually love doing! What it involves is researching different bloggers, stylists, DJ’s, writers, musicians and compiling individual slides for each which shows their picture, bio and social media stats. It’s undoubtedly a time-consuming process, but I find it so interesting to do research on so many interesting people and see exactly what they’ve done to make it to the top. As well as this, I also run the odd few errands (what would an internship be without it’s errands!) and help out with expenses and travel reservations. In between ALL of the above, we somehow find the time to throw some pretty cool office parties which usually involve LOTS of cupcakes. How can I not love this job?

So that’s the first installment of my Refinery29 Internship Diary. Apologies for it being quite text-heavy -I just had a lot to tell you guys. During the rest of my time here (Just 6 more weeks!!), I’m also going to try to start documenting the outfits I wear to work -just so you’ll have an idea of the type of things I wear over here. So keep an eye out for some Internship outfit posts and also some more diaries. I really hope you liked this post and as always, I’d love to hear your feedback in the comment section below.

Have a great weekend!

Stylishly Yours,

Erika x


  1. Aishling Browne

    12 July

    Sounds like you’re having a blast! So many cool and interesting projects! Can’t have too many cupcakes & parties =)

  2. Michelle

    13 July

    Sounds amazing! Glad you’re enjoying it :)

  3. Austen

    15 July

    I’m loving mine as well! glad I ran into you at the beginning of the summer to see what you’re up to at R29!! :)
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